has been for sale for some time, as you have seen. The maintenance and ongoing development to keep our non-profit and idealistic platform for contemporary art running and safe from hackers etc. costs money that is no longer there. Because of small investments that are necessary now and the running costs, we will have to shut down with a heavy heart at the beginning of summer on June 21.
Rebranding with(in)Flatiron
This video is a mock protest set within NYC Madison square Park (Flatiron).
The protest footage is interspersed with footage of two members of the Corpus Collective reading the Declaration of independence , slightly revised.
When considering the idea of rebranding, the collectives approach was to focus on the act of "Not acting".
The protest has no theme or direction as the participants sit or walk around in an apathetic manner. Even when marching, the overall feel is blank.This can be read as a symbolic Tabula Rasa that precedes the rebranding process. This also highlights a country of peoples that have no identity due to an ongoing western mindset which embraces individuality at the expense of unity.
The Declaration is altered to reflect a people that have the freedom to give themselves over to a larger power, be it the pack or a single leader. It is a declaration which states that as a "Free" people, we have the right to do nothing, to be coraled and rebranded as inactive cattle.
